Green Scavenger:

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Green Scavenger is an organic women’s apparel brand in the U.S.

Kelly, its creator, is committed to incorporating certified organic cottons and sustainable blends, so when I was asked to come up with an identity for her business as well as her two sub brands, ‘Earth=1’ & ‘Dirty Denim’, I knew it had to reflect these values.

Once I had created the logo, I then designed swing tags for the clothes which were printed on paper impregnated with wild flower seeds, the idea being that the tag should be planted, rather than simply thrown away.